Redreach lets you track responses, manage leads, and monitor campaign performance with Redreach's built-in CRM and highlighting system.

Lead CRM: Your Outreach Command Center
Redreach includes a comprehensive Lead CRM accessible from the Redreach web platform where you can manage all your Reddit outreach leads in one place.
Accessing the Lead CRM
- Go to the Redreach web platform (redreach.ai)
- Look at the left sidebar under "Outbound" section
- Click "Lead CRM"
The Lead CRM shows all leads captured by your browser extension campaigns, synced from the extension to the platform.
How Lead Syncing Works
Important: The Redreach extension handles all data securely within your browser.
To sync leads to your Lead CRM:
- Leads are initially stored locally in your browser (via the extension)
- The extension automatically syncs leads to the Redreach backend
- Synced leads appear in your Lead CRM on the web platform
Why browser refresh might needed: Since everything is handled safely via the extension (not through Reddit's API), the extension must be active to initiate the sync. Refreshing ensures the extension syncs your latest lead data.
Best practice: Refresh Reddit periodically (or keep it open) to ensure your Lead CRM stays up-to-date.
Lead CRM Overview Dashboard
When you open the Lead CRM, you'll see:
Overview Stats (4 key metrics):
- Total Leads - All leads across campaigns (or filtered by campaign)
- Response Rate - Percentage of contacted users who responded
- Won Deals - Leads marked as "Won" with conversion rate
- Daily DMs - Today's usage vs. your daily limit
Contact Data
Each lead includes comprehensive tracking:
Basic Info: Reddit username, Status, Sent by which Reddit account, Campaign name, Subreddit, Discovery method
Timeline: First contact date, Last response date, Last action date
Message Details: Full intro message, Original Reddit thread link (if from thread campaign), Tags
Status Tracking: Current status (dm_sent → interested → meeting_booked → won or lost), Response flags, Interaction timeline
Filtering and Search
Search: Find leads by username, notes, or source
Filters:
- Campaign - Select specific campaign or "All Campaigns"
- Status - Multi-select: DM Sent, Interested, Meeting Booked, Won, Lost, etc.
- Response - Toggle "Responded Only"
- Date Range - Presets (Last 7/30 days, etc.) or custom range. Default: "All Time"
- Clear All Filters - Reset everything
Managing Leads
Table columns: Reddit User, Status, Sent By, Campaign, Subreddit, Discovery Method, Dates, Tags, Actions
Update status: Click status badge → Select new status (DM Sent → Interested → Meeting Booked → Won 🎉)
Respond to leads:
- "New Response" badge appears when they reply
- Click Chat button → Choose "Mark as Read & Open" or "Open Without Marking"
- Opens
chat.reddit.com/?usr=username
View details: Click eye icon to see full lead info, timeline, original thread, intro message, tags, interaction history
Delete leads: Click trash icon → Confirm. Also removes from extension after next sync.
Add tags: Use lead details modal. Examples: "hot-lead", "demo-scheduled", "enterprise"
Video Tutorial
More of a visual learner? Watch Dom guide you through this quick tutorial on what you can with the Redreach Outbound Browser Extension.
User Highlighting on Reddit
The Redreach browser extension visually highlights users you've contacted directly on Reddit.
What you'll see:
- Orange usernames - Anyone you've DMed
- Status badges - "DM Sent" or "Responded" next to usernames in comments
- Post highlighting - Threads where you contacted users show stats (e.g., "5 users contacted")
Where it appears: Comment threads, profiles, subreddit pages, search results
Why it's useful: Avoid duplicate DMs, see who responded, identify high-value threads
Automatic Response Detection
The extension monitors Reddit chat every 10 seconds and auto-updates when leads respond.
What gets tracked:
hasResponded- Set to TRUE on first reply (permanent)
hasUnreadResponse- Set to TRUE for new replies (clears when you mark as read)
- Response timestamps
Where you'll see it:
- Green "New Response" badge on Lead CRM
- "Responded" badge on Reddit (user highlighting)
- Response rate in analytics
No browser notifications - Check the Lead CRM to see new responses.
Data Synchronization
How it works: Leads stored locally (IndexedDB) first → Refresh Reddit page → Extension syncs to Redreach backend
Sync status:
- Pending (yellow) - Waiting to sync
- Synced (green) - Backed up to cloud
- Failed (red) - Retry in Settings
Campaign Analytics
Overview stats (Lead CRM Dashboard):
- Total Leads, Response Rate, Won Deals, Daily DMs usage
Campaign summary (after each run):
Campaign Complete! ✅
DMs Sent: 47 | Duration: 5m 12s | Daily Total: 47/75Analytics features:
- Response rate over time (charts)
- Performance by campaign (compare side-by-side)
- Top performing templates (A/B test results)
- Subreddit performance (which communities convert best)
Monitoring Campaigns
During campaign runs: Real-time overlay shows DMs sent, today's total, progress bar, current action, elapsed time. Tab title updates with count.
Stop campaign: Click "Stop Campaign" button in overlay. Already-sent DMs won't be reversed.
Multi-Campaign Management
Best practices:
- Name campaigns descriptively: "Thread: r/SaaS PM Tools - Value Prop A"
- Separate campaigns for different messages/audiences
- Reuse campaigns for same strategy across targets
Switching campaigns: Campaign Setup → Dropdown → Select campaign. Templates and settings auto-load.
Compare performance: Track which message templates, audiences, and subreddits work best. Double down on winners.
Troubleshooting
Leads not syncing: Refresh Reddit page where extension is active. Check Settings → Sync Status for failed syncs. Refresh your browser while on the Reddit website.
Response detection not working: Make sure you're logged into Reddit. Extension only detects Reddit Chat DM responses (not comment replies). Refresh your browser while on the Reddit website.
User highlighting disappeared: Browser data cleared. Go to Settings → "Pull from Backend" to re-download from cloud. Refresh your browser while on the Reddit website.
